Heritage, Quality, and Tradition Since 1965
FIRDOUSE Sweets and Nuts, established in 1965 in Doha, Qatar, is a heritage-rich brand with over five decades of expertise in the wholesale and retail of premium-quality nuts, sweets, and dry fruits. As part of the Gulf Trade Centre Group, our company proudly holds 30–35% of the market share in Qatar’s nuts and sweets sector.
To be the leading nuts and sweets brand in the GCC, expanding our footprint internationally while preserving our traditional values and commitment to quality.
To deliver the finest quality nut, sweets, and dry food products through ethical sourcing, expert roasting, and innovative packaging ensuring exceptional taste and customer satisfaction in every bite.
Quality excellence, authenticity, customer trust, hygiene standards, and continuous innovation drive everything we do at Firdouse.

Our logistics operations are the backbone of our promise to deliver freshness. We manage a robust supply chain that spans across continents, sourcing the finest ingredients from over 20 countries including the USA, Iran, India, and Turkey.
With a dedicated fleet and state-of-the-art warehousing facilities, we ensure that our products are transported under optimal conditions, maintaining their premium quality from the source to your table. Our streamlined distribution network allows us to supply major hypermarkets and retailers across Qatar efficiently and reliably.

Hygiene and presentation are paramount at Firdouse. Our modern packaging facility in Doha’s Industrial Area is equipped with the latest technology to ensure every packet meets international safety standards.
We utilize automated packing lines that minimize human contact, ensuring the highest levels of hygiene. Our packaging is designed not only to preserve freshness and flavor but also to reflect the premium nature of our brand. From vacuum-sealed packs to elegant gift boxes, we cater to diverse customer needs with precision and care.
Our success is driven by a passionate team of experts dedicated to quality and service.
Leadership & Strategy
Quality Assurance
Customer Service
Operations & Delivery